Tag Archives: Cost

Cost Per Funded Loan – Building a Book of Business

There are many essential metrics that must be considered when a determination is made on how to spend valuable marketing dollars. The acceptable cost per funded loan varies depending on where an individual sits in the organizational chart and how … Continue reading Continue reading

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How to Promote A Christian T-Shirt Business – Effective and Low Cost Marketing Tips

Quite a lot of people today are turning towards Christian businesses since these are highly targeted niches that receive much success. Starting a Christian t-shirt store online can be a great way to earn additional income. However, you don’t really … Continue reading

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Direct Mail Vs Digital Media: Which Is Most Cost Effective?

Media selection is all about Return on Investment (ROI). One of the least sexy mega-trends of the 21st century is the growing advertiser insistence on bottom line results, accountability and better ROI, according to Ron Geskey’s new book, “Media Planning … Continue reading

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